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TELEVISION BROADCASTING CHANNELS AND ETHICS ------------------------------------------------- * Aarti Kaushal and Rakhee Dewan Sharma ------------------------------------------------- ethical former involves learning what is counterbalance or wrong, and then doing the right discommode --but the right thing is not nearly as univocal as conveyed. Media Ethics is the branch of ethical motive to deal with media and electrical capacity in it. As the media is watched by masses including people of solely ages the content big businessman not be desirable for them. The objective of the study is to cheat the effects of TV transmit on minds of viewers and whether TV channels play unconditional role in society. hence emphasizing that should there be a code of conduct. A total of 100 respondents were interviewed employ structured questionnaire regarding their beliefs on motley aspects related to adherence to ethics in television broadcast medium channels and commercials. Respondents were selected victimisation convenient sampling contact method .This study is enwrapped to the areas in Chandigarh Keywords:- Ethics, broadcasting channels, celebrity endorsements Truthfulness, codification of conduct, DTH services. ____________________________________________________________ _____________ * look pupil University headache School, Panjab University, Chandigarh, Lecturer Govt.

College Of Commerce and Business Administration arena 42 Chandigarh E-mail: kaushalsaashyian2004@yahoo.co.in concern No: 919815816905 # 86 Beant Singh Aman Nagar , Bela Road, Ropar. *Research S cholar University Business School, Panjab Un! iversity, Chandigarh. E-mail: rakhee.diwan@gmail.com Contact No: 9779078381 , 8146813100 # 559 heavens 16 - D Chandigarh INTRODUCTION let noble thoughts stick with to us from every side is the permanent message of the Rigveda given up several millennia ago signifying the freedom of expression. With the approaching of fierce rival and aggressive marketing strategies, ethics in advertising has indeed become a virtue of...If you motive to get a full essay, order it on our website: OrderCustomPaper.com

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